Business English Vocabulary Quiz | Marketing & Branding How good is your Business English Vocabulary? Try this quick quiz to find out! (1) _____ the market with a new invention can be a challenge, especially when facing established giants with massive marketing (2) _____. Small inventors can overcome this hurdle by conducting thorough (3) _____ beforehand. This research should identify their (4) _____ – the people who would most (5) ______ or (6) ______ the product, and determine a competitive (7) _____. Instead of expensive advertising campaigns, smaller companies can leverage the power of their existing customer base. By (8) _____ customer satisfaction and building (9) _____, they can turn these customers into brand advocates. Positive (10) _____ recommendations are one of the most cost-effective ways to expand your reach. Before resorting to pricey (11) _____ like brochures or ads, get creative! Consider low-cost marketing tactics like ta...