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Cambridge English C1 Business Higher Report Writing Sample

Cambridge C1 Business Higher writing exam Overview of Part 2 In Part 2, you'll write a report or a proposal. You'll have about 45 minutes for this task. You'll get information about a business situation. This might be in the form of notes, graphs, or charts. Your job is to use this info to write your report or proposal. The task will tell you who you're writing for. It could be your boss, a client, or someone else in a business setting. You need to write about 220-260 words. Make sure your writing is clear and professional. Your report or proposal should have a clear structure. Use headings to organize your ideas. Don't forget to include an introduction and a conclusion. The exam tests how well you can: Understand and use business information Organize your thoughts clearly Use proper business language Make suggestions or recommendations Remember to use formal language and avoid slang or very casual expressions. This part of the exam i...

Business English Vocabulary | Marketing & Branding | Quiz

Business English Vocabulary Quiz | Marketing & Branding How good is your Business English Vocabulary? Try this quick quiz to find out! (1) _____ the market with a new invention can be a challenge, especially when facing established giants with massive marketing (2) _____. Small inventors can overcome this hurdle by conducting thorough (3) _____ beforehand. This research should identify their (4) _____ – the people who would most (5) ______ or (6) ______ the product, and determine a competitive (7) _____. Instead of expensive advertising campaigns, smaller companies can leverage the power of their existing customer base. By (8) _____ customer satisfaction and building (9) _____, they can turn these customers into brand advocates. Positive (10) _____ recommendations are one of the most cost-effective ways to expand your reach. Before resorting to pricey (11) _____ like brochures or ads, get creative! Consider low-cost marketing tactics like ta...